HOOPLOT ASSOCIATES IN THE MEDIA
November 2017
Michiel Breeschoten was asked to write a Column for the Marketing Tribune Magazine. To read the full article, please click on the download button below.
Marketing Tribune: "Techniek blijft gereedschap. En goed gereedschap maakt nog geen goede marketeer of experiencemanager".
August 21st, 2017
Vincent Hooplot was interviewed by the Tijdschrift voor Marketing magazine. To read the article, please click on the dowload button below.
Tijdschrift voor Marketing: "Marketing sterft, leve marketing!"
June 30, 2017
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: BlackRock vergroot voorspong in digitale rat race
May 5, 2017
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Herziening pensioenstelsel: kans voor fondshuizen?
April 7, 2017
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: De vijf domeinen waarop marketing zich laat gelden
March 3, 2017
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Zo kom je tot een goede contentstrategie
February 3, 2017
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Zo rapporteer je over de opbrengst van marketing
December 9, 2016
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Kan fondswereld haar charme hervinden?
November 7, 2016
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Execution eats strategy for breakfast
October 9, 2016
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Hét recept voor digitale transformatie
July 20, 2016
Michiel Breeschoten & Vincent Hooplot as 'Kennispartners' on Fondsnieuws. Read the latest article (in Dutch) by clicking the link below.
FN Kennisexpert: Inhaalrace in fondsenland
June 21, 2016
Michiel Breeschoten & Vincent Hooplot on Fondsnieuws. Read the article (in Dutch) by clicking the link below.
FN Kennisexpert: Luister nou toch eens naar de klant
January 21, 2016
Michiel Breeschoten & Vincent Hooplot interviewed by Fondsnieuws.nl
Fondsnieuws: "Fondshuizen laten marketingkansen liggen"
December 16, 2015
Michiel Breeschoten's paper for the NIMA Marketing Course UK
December 15, 2015
Vincent Hooplot's commentary in Tijdschrift voor Marketing
See the article (in Dutch) on Marketing Online: 'Marketeers doen te veel leuke digitale
dingetjes'
November 26, 2015
Post by Michiel Breeschoten & Vincent Hooplot regarding Fintech
Fintech a short lived hype? Don't Bunq on that!
September 5, 2015
Michiel Breeschoten and Vincent Hooplot regarding content strategy on Marketing Online
Contentstrategie- en organisatie: nog te vaak ondergeschoven kindjes
(See English version 'Content Strategy and Organisations' here)
May 14, 2015
Michiel Breeschoten and Vincent Hooplot co-authors on Marketing Online
Begrijpen marketeers de 21e eeuw?
(See English version 'Do marketeers understand the 21st century?' here)
April 12, 2015
LinkedIn post by Michiel Breeschoten
Name change of ING Investment Management into NN Investment Partners
April 9, 2015
Interview with Vincent Hooplot on Fondsnieuws
ING - NN Naamswijziging was enorme klus
February 27, 2015
Vincent Hooplot and Michiel Breeschoten as Keynote Speakers at the Marketing Information Event Suriname 2015
February 24, 2015
Vincent Hooplot gives a Master Class for KPS in Suriname
February 2, 2015
Interview with Vincent Hooplot on Marketingfacts
Robeco trots op resultaten contentmarketing
March 13, 2014
Speaker at a Round Table at B2B Marketing Forum
Hoe kunnen marketeers hun impact binnen de organisatie vergroten?
October 15, 2013
Vincent Hooplot as speaker at NIMA: The Case: Content Driven Marketing
August 27, 2013
Vincent Hooplot interviewed in the Marketing Tribune
Leading in Content (in Dutch)
November 8, 2012
Vincent Hooplot's interview with Philip Kotler
October 30, 2012
Blog post by Michiel Breeschoten on Marketing Online
Employer branding: HR-domein of 'pakkie an' voor marketing?
March 20, 2012
Vincent Hooplot as speaker and panelist at the B2B Forum Benelux: Content driven marketing as a strategic source of competitive advantage
